Orliná Design Circle
ORLINÁ® DESIGN CIRCLE

Welcome to the Orliná Design Circle

A private design conversation with Hermès owners, exploring the quieter, more personal side of luxury: the habits, objects and gestures that make living with the things we value feel thoughtful, intimate and full of personal character.

Independent of and not affiliated with Hermès.

Some of you may already know Orliná through our patented Orliná® Raincoat for Kelly 25. We are now beginning our next design chapter with the Birkin 25.

A TWO-PART DESIGN JOURNEY

Chapter I

The Way You Carry

A little about your bags, where they accompany you and how you use and care for them.

Chapter II

Private Preview

Discover the latest concept from the Orliná Carry Collection for Birkin 25.

Your private preview of our latest Birkin 25 Bag Cover Collection will be revealed in Chapter Two.

THE WAY YOU CARRY

Which Hermès bags do you use most?

Choose all that apply.

Which Hermès bags do you use most?

THE WAY YOU CARRY

How often do you carry them?

Choose one.

How often do you carry them?

THE WAY YOU CARRY

Where does your Hermès bag go with you?

Choose all that apply.

Where does your Hermès bag go with you?

THE WAY YOU CARRY

What matters in how you care for Hermès bags?

Choose all that apply.

What matters in how you care for Hermès bags?

Inside the Orliná studio

ORLINÁ® · LONDON

A Note from Our Founder

Orliná is an independent, woman-founded and woman-owned design studio based in London, creating thoughtful accessories for Hermès bags, one piece at a time.

We believe beautiful things should be used and loved, not kept only for perfect conditions. But using something freely does not mean being careless with it. Orliná exists in the space between use and care, designing for city movement, travel, changing weather, daily routines and the small moments around the bag.
30% completePrivate reveal at 50%

Your private preview of the Birkin 25 Bag Coverawaits in Chapter Two.

FAMILIAR MOMENTS

When are you most mindful of your Hermès bag?

Choose all that apply.

When are you most mindful of your Hermès bag?

YOUR ORLINÁ PORTRAIT

Your Orliná Portrait is ready.

Where should we send your copy?

CREATING YOUR ORLINÁ PORTRAIT

Reading the way you carry...

Considering your bags, routines and familiar moments.

CHAPTER II · PRIVATE PREVIEW

Your private preview
of our latest
Birkin 25 Bag Cover
Collection is ready.

In the next chapter, you will see our first concept and explore the details that best suit your lifestyle.

The Reveal

Orliná Carry Collection

A Packable Outer Layer
for the Birkin 25

Orliná Carry Collection for Birkin 25

ORLINÁ CARRY COLLECTION

Designed for the Small Moments

Orliná Carry Collection in use

A soft, foldable outer layer tailored around the Birkin 25. Designed for the in-between moments. Made to travel with you, worn for the moment, and folded quietly back into its pouch.

Select the response that feels closest:

Orliná Carry Collection

THE ORLINÁ CARRY COLLECTION

Made to Accompany the Moment

The Orliná Carry Collection explores thoughtful objects that accompany our favourite Hermès bags. Compact, considered and designed with their own character.

Luxury in motion for modern life.

THE BIRKIN 25 CONCEPT

Where would you
use it?

Choose all that apply.

Where would you use it?

AN OVERLOOKED MOMENT

Did the concept bring an overlooked moment to mind?

Did the concept bring an overlooked moment to mind?

Orliná design studio sketches and materials

ORLINÁ DESIGN STUDIO

Help Define the Design

Every Orliná piece begins with sketches, measurements, materials and a series of considered design decisions.

We are opening this stage of the process to a small group of Hermès owners. Your choices in the next chapter will help guide the direction we explore and the details we develop further.

INSIDE THE DESIGN

Which silhouette are you most drawn to?

Choose all that apply.

Which silhouette are you most drawn to?

COLOUR DIRECTION

Which colour palettes suit your Hermès bags?

Choose all that apply.

Which colour palettes suit your Hermès bags?

MATERIAL CHARACTER

Which material gives the right character for you?

Choose all that apply.

Which material gives the right character for you?

REFINEMENT

Looking at our first concept, is there one detail you would like us to refine?

A PRIVATE INVITATION

Join the Orliná Design Circle

The Orliná Design Circle is a private group for Hermès owners who would like to follow the development of future Orliná accessories and contribute at selected stages.

Members will be invited to

  • Review new concepts and prototype progress
  • Compare colours, materials and details
  • Create their preferred versions
  • Share feedback at selected development moments
  • Receive priority access when a new piece launches

Your place in the Orliná Design Circle is reserved.

We will write to you when the next design chapter is ready.

Your Orliná Portrait The City Mover

Early members may be invited to review the physical prototype, compare refinements and follow the piece as it moves from concept towards production.

The experiences shared through the Design Circle will help refine how each piece functions, feels and becomes part of its owner’s life.

Independent of and not affiliated with Hermès.